Price-sensitive demand and market entry



Gu, Y, Rasch, A and Wenzel, T
(2015) Price-sensitive demand and market entry. Papers in Regional Science. ISSN 1056-8190

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Abstract

© 2015 RSAI.This paper revisits the optimal entry decision in a differentiated product market where customer demand is price-sensitive and depends on a per-unit transport cost. We show that compared to the socially optimal outcome, too few firms may enter when entry costs and transport costs are high.

Item Type: Article
Subjects: H Social Sciences > HB Economic Theory
Depositing User: Symplectic Admin
Date Deposited: 30 Mar 2015 09:35
Last Modified: 02 Nov 2016 15:08
DOI: 10.1111/pirs.12165
URI: http://livrepository.liverpool.ac.uk/id/eprint/2009018

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