Telling stories about…: business representation of giant corporations



Vilella Nilsson, A ORCID: 0000-0002-8444-1377
(2010) Telling stories about…: business representation of giant corporations. [Staff Thesis]

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Abstract

This project explores the role narratives play in helping giant corporations to achieve their political and economic goals in democratic capitalism. Using a framework in which political science and cultural economy insights about business representation are taken into account, it claims that stories bring arenas and actors together in a public negotiation of power. While actors’ interests and beliefs are in constant evolution, it is through narratives that they legitimate their demands and decisions, creating new sets of interests and structures in the process. The substantive part of this analysis looks at a set of public interactions between corporations and different groups of external actors, both in governance arenas and in the stock market. It finds that effective stories of business representation are not structured plots with a beginning, middle and end but are rather a set of arguments developed in different directions that depend on the narratives told by other actors: in a nutshell, stories provide elements that can be combined and reassembled to intersect with other narratives. The overall conclusion is that stories have become a structural feature of public spheres.

Item Type: Staff Thesis
Depositing User: Symplectic Admin
Date Deposited: 22 Jun 2016 09:51
Last Modified: 19 Jan 2023 07:37
URI: https://livrepository.liverpool.ac.uk/id/eprint/3001046