Dolega, Les 
ORCID: 0000-0002-1340-6507, Pavlis, Michalis and Singleton, Alex
(2016)
Estimating attractiveness, hierarchy and catchment area extents for a national set of retail centre agglomerations.
JOURNAL OF RETAILING AND CONSUMER SERVICES, 28 (C).
pp. 78-90.
Abstract
There is a legacy of research aiming to conceptualise and empirically estimate retail store catchment areas, however, a dearth that frames such considerations within the context of retail agglomerations and their position within regional or national networks. As a result, this paper provides an extension to single store or shopping centre retail catchment estimation techniques, and presents an empirically specified and tested production constrained model for a national network of retail centres in the UK. Our model takes into account the spatial interactions between potential customers and a hierarchical network of retail centres to estimate patronage probabilities and catchment extents. The model is tested for a large metropolitan area vis-à-vis real world shopping flows recorded through a survey of shoppers. Finally, we present an open source software tool for custom model fitting, and discuss a range of theoretical and empirical challenges that such a model presents.
| Item Type: | Article |
|---|---|
| Uncontrolled Keywords: | Retail catchments, GIS, Huff model, Town centre hierarchy, Attractiveness score |
| Depositing User: | Symplectic Admin |
| Date Deposited: | 30 Jun 2016 07:32 |
| Last Modified: | 19 Jan 2023 07:35 |
| DOI: | 10.1016/j.jretconser.2015.08.013 |
| Open Access URL: | http://dx.doi.org/10.1016/j.jretconser.2015.08.013 |
| Related URLs: | |
| URI: | https://livrepository.liverpool.ac.uk/id/eprint/3001906 |
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