Wiengarten, Frank, Lam, Hugo KS and Fan, Di
(2020)
Value creation through expanding the online distribution channel.
INDUSTRIAL MANAGEMENT & DATA SYSTEMS.
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| Item Type: | Article |
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| Uncontrolled Keywords: | E-commerce, Event study, Abnormal returns, Distribution channel, China |
| Depositing User: | Symplectic Admin |
| Date Deposited: | 03 Jan 2020 09:47 |
| Last Modified: | 19 Jan 2023 00:11 |
| DOI: | 10.1108/IMDS-08-2019-0424 |
| Related URLs: | |
| URI: | https://livrepository.liverpool.ac.uk/id/eprint/3068941 |
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