Zappettini, Franco 
ORCID: 0000-0001-7049-4454 and Rezazadah, Mustafa
(2024)
Communication Strategies on Twitter: A Critical Discourse Analysis of the US Withdrawal from Afghanistan.
International Journal of Strategic Communication, 18 (2).
pp. 115-131.
Abstract
While several studies have explored strategic communication in relation to military intervention, this study analyses communicative strategies in the context of military withdrawals and redeployments. We focus on the case study of the United States withdrawal from Afghanistan to analyse which (and how) strategic narratives were discursively mobilised by the US administration on Twitter (now known as X) to seek public support and legitimacy for its operations. Findings suggest that key narratives of securitisation, national interest and responsibility were deployed through macro strategies of transcendence, bolstering, blaming and mitigation. We claim that while early representations of the war in Afghanistan were depicted as an unavoidable mission, the overarching discourse has now shifted to portrayals of the war being unsustainable and no longer needed by the United States.
| Item Type: | Article |
|---|---|
| Divisions: | Faculty of Humanities and Social Sciences > School of the Arts |
| Depositing User: | Symplectic Admin |
| Date Deposited: | 22 Nov 2023 16:26 |
| Last Modified: | 08 Apr 2024 02:38 |
| DOI: | 10.1080/1553118x.2023.2280555 |
| Open Access URL: | https://doi.org/10.1080/1553118X.2023.2280555 |
| Related URLs: | |
| URI: | https://livrepository.liverpool.ac.uk/id/eprint/3176976 |
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