Dynamic Marketing Capabilities, Foreign Ownership Modes, Sub-national Locations and the Performance of Foreign Affiliates in Developing Economies

McDonald, FE, Konwar, Z, Papageorgiadis, N, Ahammad, MF, Tian, Y and Wang, C (2016) Dynamic Marketing Capabilities, Foreign Ownership Modes, Sub-national Locations and the Performance of Foreign Affiliates in Developing Economies. International Marketing Review.

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