Cockayne, David ORCID: 0000-0002-5473-6967
(2016)
Redefining B2B relationship marketing: Insight from postmodern Alibaba.
Journal of Customer Behaviour, 15 (1).
pp. 49-66.
Text
Redefining Relationship Marketing, Journal of Customer Behaviour V2.pdf - Author Accepted Manuscript Download (151kB) |
Official URL: http://dx.doi.org/10.1362/147539216x14594362873497
Item Type: | Article |
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Depositing User: | Symplectic Admin |
Date Deposited: | 09 Nov 2016 16:48 |
Last Modified: | 19 Jan 2023 07:25 |
DOI: | 10.1362/147539216x14594362873497 |
Related URLs: | |
URI: | https://livrepository.liverpool.ac.uk/id/eprint/3004445 |
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