Remember Me? Exposure to Unfamiliar Food Brands in Television Advertising and Online Advergames Drives Children's Brand Recognition, Attitudes, and Desire to Eat Foods: A Secondary Analysis from a Crossover Experimental-Control Study with Randomization at the Group Level



Norman, Jennifer, Kelly, Bridget, McMahon, Anne-T, Boyland, Emma ORCID: 0000-0001-8384-4994, Chapman, Kathy and King, Lesley
(2020) Remember Me? Exposure to Unfamiliar Food Brands in Television Advertising and Online Advergames Drives Children's Brand Recognition, Attitudes, and Desire to Eat Foods: A Secondary Analysis from a Crossover Experimental-Control Study with Randomization at the Group Level. JOURNAL OF THE ACADEMY OF NUTRITION AND DIETETICS, 120 (1). 120 - 129.

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Item Type: Article
Uncontrolled Keywords: Children, Food advertising, Marketing techniques, Recognition, Attitude
Depositing User: Symplectic Admin
Date Deposited: 09 May 2019 12:23
Last Modified: 21 Apr 2021 17:26
DOI: 10.1016/j.jand.2019.05.006
Related URLs:
URI: https://livrepository.liverpool.ac.uk/id/eprint/3040381