Harmful Commercial Marketing and Children’s Rights: For a Better Use of EU Powers



GARDE, Amandine ORCID: 0000-0002-5794-8762
(2020) Harmful Commercial Marketing and Children’s Rights: For a Better Use of EU Powers. European Journal of Risk Regulation, 11 (4). 841 - 850.

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Abstract

<jats:p>The marketing of tobacco, alcohol, unhealthy food and gambling services is harmful to public health, the European economy and sustainability. If the European Union (EU) has embraced the regulation of cross-border marketing for tobacco products for over two decades, it has consistently resisted evidence-driven calls to regulate the marketing of other harmful commodities, preferring instead to rely on ineffective industry pledges. This contribution reflects on why the EU has failed to use its competence to regulate cross-border marketing more systematically to protect health and highlights why the time is ripe to reconsider the issue, before concluding with a possible way forward.</jats:p>

Item Type: Article
Depositing User: Symplectic Admin
Date Deposited: 08 Dec 2020 16:29
Last Modified: 08 Apr 2021 13:10
DOI: 10.1017/err.2020.83
Open Access URL: https://doi.org/10.1017/err.2020.83
URI: https://livrepository.liverpool.ac.uk/id/eprint/3109653