Historical Narratives and the Defense of Stigmatized Industries

Smith, Andrew ORCID: 0000-0002-8589-7608, Wong, Nicholas D, Sorensen, Anders Ravn, Jones, Ian ORCID: 0000-0002-6967-974X and Coraiola, Diego M (2022) Historical Narratives and the Defense of Stigmatized Industries. JOURNAL OF MANAGEMENT INQUIRY, 31 (4). pp. 386-404.

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Abstract

<jats:p> This study examines how managers and entrepreneurs in stigmatized industries use historical narratives to combat stigma. We examine two industries, the private military contractors (PMC) industry in the United States and the cannabis industry in Canada. In recent decades, the representatives of these industries have worked to reduce the level of stigmatization faced by the industries. We show that historical narratives were used rhetorically by the representatives of both industries. In both cases, these historical narratives were targeted at just one subset of the population. Our research contributes to debates about stigmatization in ideologically diverse societies, an important issue that have been overlooked by the existing literature on stigmatized industries, which tends to assume the existence of homogeneous audiences when researching the efforts of industry representatives to destigmatize their industries. </jats:p>

Item Type:	Article
Uncontrolled Keywords:	stigma, business & government, business & society, attitudes
Divisions:	Faculty of Humanities and Social Sciences > School of Management
Depositing User:	Symplectic Admin
Date Deposited:	12 May 2021 08:20
Last Modified:	18 Jan 2023 22:47
DOI:	10.1177/10564926211019481
Open Access URL:	https://doi.org/10.1177%2F10564926211019481
Related URLs:	Author Publisher
URI:	https://livrepository.liverpool.ac.uk/id/eprint/3122340