Rapport Development in Online Channels: A Dyadic Customer/Service Employee Perspective


Maher, Mohamed, Raddats, Christopher ORCID: 0000-0003-3206-4343 and Kearney, Treasa ORCID: 0000-0002-4655-3749 (2023) Rapport Development in Online Channels: A Dyadic Customer/Service Employee Perspective. In: 2023 American Marketing Association (AMA) Summer conference, 2023-8-4 - 2023-8-6, San Francisco.

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Item Type: Conference Item (Unspecified)
Divisions: Faculty of Humanities and Social Sciences > School of Management
Depositing User: Symplectic Admin
Date Deposited: 08 Aug 2023 13:55
Last Modified: 27 Jan 2025 09:48
URI: https://livrepository.liverpool.ac.uk/id/eprint/3172087
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