Chan, Hau-Ling, Wei, Xiaoyong, Guo, Shu ORCID: 0000-0002-7513-9184 and Leung, Wing-Hong
(2020)
Corporate social responsibility (CSR) in fashion supply chains: A multi-methodological study.
TRANSPORTATION RESEARCH PART E-LOGISTICS AND TRANSPORTATION REVIEW, 142.
p. 102063.
Text
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Abstract
This paper examines CSR in fashion supply chains by applying a multi-methodological approach. We first investigate the CSR performance and consumer expectation towards luxury, fast fashion and functional brands through a case study and semi-structure interviews. Then, by building a stylized analytical model, we uncover that it is optimal for the higher-priced fast fashion and functional brands to commit a high CSR commitment with a low advertisement level while the luxury brands should act oppositely. To entice the luxury fashion brand to create a CSR-improving situation, we propose the use of disruptive technologies such as blockchain to help.
Item Type: | Article |
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Uncontrolled Keywords: | Corporate social responsibility, CSR reporting, Consumer perception, Multi-methodological approach, Fashion, Disruptive technology |
Depositing User: | Symplectic Admin |
Date Deposited: | 11 Sep 2020 07:25 |
Last Modified: | 18 Jan 2023 23:33 |
DOI: | 10.1016/j.tre.2020.102063 |
Related URLs: | |
URI: | https://livrepository.liverpool.ac.uk/id/eprint/3100688 |