Browse by People


Up a level
Export as [feed] RSS [feed] RSS 2.0 Short Author List
Number of items: 2.


Sudbury-Riley, Lynn ORCID: 0000-0001-5097-3407, Kohlbacher, Florian and Hofmeister, Agnes
(2015) Baby Boomers of Different Nations: Identifying Horizontal International Segments Based on Self-Perceived Age. International Marketing Review, 32 (3/4). pp. 245-278.


Sudbury Riley, Lynn, Kohlbacher, Florian and Hofmeister, Agnes
(2014) "A cross-cultural analysis of pro-environmental consumer behaviour among seniors". In: Contemporary Issues in Green and Ethical Marketing,. Key Issues in Marketing Management . Routledge,London, pp. 124-138. ISBN 978-0-415-72382-4

This list was generated on Mon Feb 26 04:52:36 2024 GMT.