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Yin, H, Fang, SE ORCID: 0000-0003-3290-6408, Mirosa, M and Kearney, T ORCID: 0000-0002-4655-3749
(2023)
Dairy purchase behaviors: Increasing understanding of Chinese consumers using a consumer involvement segmentation approach.
Journal of dairy science, 106 (12).
pp. 8523-8537.
Kearney, T ORCID: 0000-0002-4655-3749, Coughlan, J and Kennedy, A
(2014)
FRONTLINE EMPLOYEE SATISFACTION: IS IT ESSENTIAL FOR CUSTOMER SATISFACTION?
In: Proceedings of the American Marketing Association (AMA) Conference, 2014-2-21 - 2014-2-23, Orlando, USA.