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Kennedy, Ann-Marie, McGouran, Cathy 
ORCID: 0000-0002-7265-0024 and Kemper, Joya A
(2020)
Alternative paradigms for sustainability: The Māori worldview.
European Journal of Marketing, 54 (4).
pp. 822-825.
Parsons, Elizabeth ORCID: 0000-0003-2034-3425, Pirani, Daniela ORCID: 0000-0002-1042-2608, Daskalopoulou, Athanasia ORCID: 0000-0003-0859-1143, McGouran, Cathy ORCID: 0000-0002-7265-0024, Kerrane, Katy ORCID: 0000-0002-8447-5673 and Ashman, Rachel
(2020)
Enriching the ‘Epistemic Culture’ of CCT: Revisiting Consumer and Researcher Subjectivity via the Work of Sara Ahmed.
In: Consumer Culture Theory, 2020-7-1 - 2020-7-4, Leicester.
Samuel, Anthony, Thomas, Robert J, McGouran, Cathy ORCID: 0000-0002-7265-0024 and White, Gareth RT
(2022)
Experiencing the Macromarketing Dimensions of Sustainability: Lessons Learned From Field Trips to the Ultra Novel.
JOURNAL OF MARKETING EDUCATION, 44 (3).
pp. 322-336.
Samuel, Anthony, McGouran, Cathy ORCID: 0000-0002-7265-0024, Thomas, Robert J and White, Gareth Reginald Terence
(2022)
“The club on the hill”: footballing place as an arena for sustainable and ethical action.
Qualitative Market Research: An International Journal, 25 (5).
pp. 570-584.