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Blasbery, Ashleigh (2023) Beyond Duality: The Paradox of the Eco-Influencer. PhD thesis, University of Liverpool.

Marcet Alonso, Julia ORCID: 0000-0001-5522-0789, Parsons, Elizabeth ORCID: 0000-0003-2034-3425 and Pirani, Daniela ORCID: 0000-0002-1042-2608 (2022) Career-washing? Unpacking employer brand promises on social media platforms. European Journal of Marketing, 56 (10). pp. 2804-2825.

Hoelscher, Vera, Khanijou, Ratna and Pirani, Daniela ORCID: 0000-0002-1042-2608 (2023) Changing informal institutions via mimesis: Gender equality in marriage proposals. GENDER WORK AND ORGANIZATION, 30 (1). pp. 52-67.

Pirani, Daniela ORCID: 0000-0002-1042-2608 and Lubinski, Christina (2023) Country-of-origin and competitive market dynamics: Italian biscuits and German cutlery, 1870–1920. Business History. pp. 1-20.

Parsons, Elizabeth ORCID: 0000-0003-2034-3425, Pirani, Daniela ORCID: 0000-0002-1042-2608, Daskalopoulou, Athanasia ORCID: 0000-0003-0859-1143, McGouran, Cathy ORCID: 0000-0002-7265-0024, Kerrane, Katy ORCID: 0000-0002-8447-5673 and Ashman, Rachel (2020) Enriching the ‘Epistemic Culture’ of CCT: Revisiting Consumer and Researcher Subjectivity via the Work of Sara Ahmed. In: Consumer Culture Theory, 2020-7-1 - 2020-7-4, Leicester.

Khanijou, Ratna and Pirani, Daniela ORCID: 0000-0002-1042-2608 (2021) Ethical dilemmas in studying family consumption. QUALITATIVE MARKET RESEARCH, 24 (1). pp. 32-46.

Pirani, Daniela ORCID: 0000-0002-1042-2608, Harman, Vicki and Cappellini, Benedetta (2022) Family Practices and Temporality at Breakfast: Hot Spots, Convenience and Care. SOCIOLOGY-THE JOURNAL OF THE BRITISH SOCIOLOGICAL ASSOCIATION, 56 (2). pp. 211-226.

Pirani, Daniela ORCID: 0000-0002-1042-2608 (2022) Invented market traditions: The marketing of Italian breakfast (1973-1996). BUSINESS HISTORY. pp. 1-22.

Pirani, Daniela ORCID: 0000-0002-1042-2608 (2020) Inventing Marketplace Traditions: Italian Breakfast 1975-1995. In: Consumer Culture Theory Conference 2020: Interrogating Social Imaginaries, 2020-7-1 - 2020-6-4, Leicester.

Pirani, Daniela ORCID: 0000-0002-1042-2608 and Daskalopoulou, Athanasia ORCID: 0000-0003-0859-1143 (2022) The queer manifesto: Imagining new possibilities and futures for marketing and consumer research. MARKETING THEORY, 22 (2). pp. 293-308.

Fegitz, Ella and Pirani, Daniela ORCID: 0000-0002-1042-2608 (2018) The sexual politics of veggies: Beyoncé’s “commodity veg*ism”. Feminist Media Studies, 18 (2). pp. 294-308.