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Waititu, Jemmimah
(2023)
Developing Dynamic Marketing Capabilities Through Digitalisation: A Qualitative Study of a Brewery.
Doctor of Business Administration thesis, University of Liverpool.
Up a level |
Waititu, Jemmimah
(2023)
Developing Dynamic Marketing Capabilities Through Digitalisation: A Qualitative Study of a Brewery.
Doctor of Business Administration thesis, University of Liverpool.
Research Support, University of Liverpool
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